NAKED, Inc. is a company known for its digital art and innovative use of VR. In a recent project, the company offered a product called ‘UNIVERSE BY NAKED’ that included a package of hot spring bath salts and VR goggles with 360° VR content specifically designed for Japanese (onsen) hot spring lovers. The first production release of the product was sold out in the matter of two days.
‘UNIVERSE BY NAKED’ is a new product using VR. This project started as an idea to support tourist destinations that are known for their onsens. In our current global situation it has become difficult to partake in the traditional Japanese onsen or hot bath. With the new UNIVERSE BY NAKED VR kit, anyone can experience the onsen atmosphere from the privacy and safety of their own home.
The project was developed as a collaboration with a village in Nagano called Achimura. This area of Japan is known for the best starry sky views. The kit comes with special goggles and a packet of hot spring bath salts from the famous hot spring named “Hirugami Onsen”. With the kit, an onsen enthusiast can get naked and bathe under the glitter of a starry sky from Achimura while at home. The entire experience is brought together even more when you can soak in a hot bath filled with the accompanying bath salts derived directly from the Hirugami Onsen.
UNIVERSE BY NAKED was sold in two variations. One with a waterproof clear case for 1000 yen (tax included) and the other without a clear case for 800 yen (tax included). The product sold out in the matter of two days, but don’t worry because NAKED, Inc. plans to sell more in the near future.
‘UNIVERSE BY NAKED’
・Price: 800 yen (tax included) or with waterproof clear case for 1,000 yen (tax included)
Available at: https://naked-inc.stores.jp/
■NAKED, INC.: https://naked.co.jp
■Official Instagram: @naked_inc
■Official Facebook: @NAKEDINC.official
■Official Twitter: @naked_staff
■Official YouTube: https://www.youtube.com/c/NAKEDINC
Japanese article : https://prtimes.jp/main/html/rd/p/000000573.000008210.html